Now, it’s time to tackle your body copy. If you’re scratching your head wondering what to write, try an AI copywriting platform like Smart Copy. Editor’s note: Smart Copy has a few email-specific templates, but don’t be afraid to use a different template that describes your business or gives you a copywriting formula. For example, you could use the Benefits template to share what makes your company great or the Pain Benefit Solution template to pitch a product. Then, take the concepts the AI gives you and cut them down to the size of an email section. Remember that AI copywriting is your first step to writing copy—not your last. Get some good ideas rolling and make them your own.
This email from The Hustle shows how much a human touch matters in email copywriting: Image courtesy of The Hustle It starts with a goofy story to draw readers into the giveaway it advertises. How can you tell a story about your organization or product to hook readers on your email? 3. Wow your readers with social proof Today’s customers need to know that people like them approve of your business before they’ll give it a chance. The average consumer Hi, I am a database service provider of Latest Mailing Database company. We provide high-quality Whatsapp Number List 100% accurate buy email list and most acitve database lists. However, our B2B and B2C leads is Opt-in and permission basis. needs to read 10 reviews before they can trust a company. While you don’t have to add reviews to your email, you should start sprinkling social proof in them.
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Social proof is any proof that customers like your business, such as a testimonial, review, or social media post. Some examples of social proof you can add to your emails include: Your products’ average star ratings Twitter or Instagram posts from customers who hype your product Logos of businesses that use your product Testimonials from happy customers Snippets of customer reviews Look how Bite sent an email totally focused on sharing social proof: