Editor's Guide: There is no doubt that online education is the craziest and most watched industry this year. The giants have stepped up to enter the game one after another, which is so lively. Who will be the final winner? Where is online education now? Where will the future go? The article analyzes buy email list and discusses this, I hope it will be helpful to you. Who is the most promising industry this year? Judging from various discussions in various media in the industry, the answer seems to point to this industry, that is "online education". Since the epidemic at the beginning of the year, the "online education" industry has been determined to have a keynote of coexistence of great impact and great opportunities.
The ceiling of the industry has been greatly increased - from "optimized selection" to With the change of "rigid demand", online education has completely entered the "incremental era"; on the other hand, with the continuous buy email list entry of players, the ranking of this "ranking battle" has been continuously disrupted, and the online industry (enterprise or industry? ) has gradually become an industry consensus in the process of being constantly "disrupted". By the end of 2020, "online education" seems to have ushered in a "match point" again. On November 9, New Oriental was listed in Hong Kong for the second time, and its share price rose by nearly 15% on the first day, making it the most expensive Hong Kong stock at present. On the "Double Eleven" two days later, GSX reported that it was planning to acquire Park.
However, it is not limited to the top players in the industry who continue to increase their size. From the beginning of the year to the end of the year, "big money owners" will enter the market in groups: Since last year, buy email list several online education giants have burned 4 billion to 5 billion marketing expenses in one summer vacation. The advertisements of education giants such as children's English and children's programming continue to appear in various variety shows and evening parties. This trend has also continued this year. From March to May, TAL's marketing expenses were more than 200 million US dollars.